For exemplifying unparalleled commitment to blood cancer research by a candidate or a team in the demonstration of research impact, innovation or urgency through their fundraising appeals, including the use of blood cancer stats, videos, presentations, and incorporating research projects or researchers funded by the LLSC.
For exemplifying absolute commitment to community outreach as a facet of fundraising by a candidate or a team in creating opportunities to educate community members about blood cancers, the impact of support services, and making connections through storytelling, resource sharing, and referrals of those in need to the LLSC.
For exemplifying notable commitment to the power of advocacy from a candidate or team by using their fundraising as a platform to amplify the need for better access to treatment, financial and social supports, and care in the community for all who have a blood cancer in Canada.